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Kuende was created to be an entertainment company that could disrupt, challenge, and transform the status-quo that exists around social media platforms. The company focuses on launching micro-influencers by guiding them to grow and monetize throughout all of their journeys. Acting a manager of sorts the vision of Kuende is to create a platform that not only provides the means to get connected, entertained and informed for the user, but also help preserve the value of real life interaction.

I think the vision of the Kuende creators is an awesome social media platforms are as popular and successful as the users so focusing on them rather than taking their information is a great idea. Not only building the platform around them but also guiding them through one on one interactions is awesome for those who are lost in the world of becoming an influencer. As much as I love the idea the creators of the company aren’t major influencers or managers so their advice can only go as far as their research has which I think will be their biggest challenge.

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